In-depth research lies behind the Serie100 collection which uses the highest percentage of recycled product in the ceramics sector to produce a fine-looking material that is environment-friendly. A new technology applied to the production cycle makes it possible to refashion scrap into a highly performative product that has a low consumption of raw materials and hence a low impact on the environment. From start to finish the Serie100 collection is a combination of technical performance, design and respect for nature. Serie100 ensures that raw materials are used 100% without any wastage.
The percentages of recycled matter used are reflected in the colour range: White50, Grey70, Cream80, Brown100, Anthracite100 and Black100, strong dense tones to match the collection’s own strong message. Some versions (White50, Grey70 and Cream80) also carry an important enhancement: the Active Clean Air & Antibacterial CeramicTM innovation. This advanced and exclusive production method, vastly increasing the collection qualities, applies micro-particles of titanium dioxide (TiO2) at high temperature. Natural or artificial light triggers photocatalysis, giving an “eco-active” ceramic finish for floors and wall tiles that combats pollutants and bacteria. Product efficiency is certified by the main research councils of the ceramic field.