After the mall: a manifesto of sustainability
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After the mall: a manifesto of sustainability

Green Pea

ACC Naturale Architettura | Negozio Blu Architetti Associati

After the mall: a manifesto of sustainability
Edited By Editorial Staff -

Sustainable materials, vegetation, natural light and renewable energy: the new Green Pea commercial space in Turin was spawned by a combination of all these ingredients. Inaugurated last December, this venue is a new urban architecture format in harmony with the environment. Running alongside Eataly, this building is the last piece of the puzzle in the redevelopment of the former Carpano Lingotto industrial site. The design is by Cristiana Catino’s Turin studio ACC Naturale Architettura, and Gustavo Ambrosini, Paola Gatti and Carlo Grometto’s Negozio Blu Architetti Associati, two firms that are both focused on eco-compatibility.

Green Pea is a shopping center that applies Eataly’s basic approach, not to food but to furniture, clothing, gifts and cosmetics. Its aim is to change people’s shopping habits. Offering 15,000 sq. mof space over five floors, the building contains some 60 stores and ancillary services. All products on sale are eco-friendly and environmentally-friendly. Each level follows a specific theme: the ground floor is set aside for everyday life-related activities, such as banking and telephone services. Moving to the upper levels, there are spaces dedicated to home and furniture, and then clothing, fashion and cosmetics. The third floor has two restaurants. The top level rooftop garden boasts a bar, pool and spa area.

The building’s faceted shape incorporates green terraces into its design. Its North-South orientation and flared top floor were designed to adapt to climatic conditions and ensure optimal distribution of solar radiation. The envelope features dual surface layers. The outer shell is composed of wooden sunshade slats supported by steel ribbing. The internal façade is made of insulated wooden panels, with ample glass to flood the interior with light. The building’s steel load-bearing structure was entirely dry-assembled by bolting; this means that it may be dismantled and recycled in future.

The interior space layout is flexibly distributed, like a trade fair with immediately identifiable through-paths. Traditional materials like natural lime and wood are used in different spaces, in combination with luxurious elements like leather and velvet. The parquet floors are made from previously-felled wood recovered along the riverbeds of the Varaita valley; the paint used neutralizes pollutants, as well as preventing the growth of mold and microbes.

From a plant engineering point of view, Green Pea provides a broad range of renewables: geothermal wells, photovoltaic and solar panels, mini-wind turbines, and piezoelectric floors that recover kinetic energy generated as people walk over them. More info about these technologies is available in the educational space on the ground floor. Along the ceilings throughout the building, fixtures and piping have been left exposed, in part recalling the site’s industrial origins.

Location: Turin, Italy
Client: Eataly Real Estate Completion: 2020
Gross Floor Area: 10,500 m2
Architects, Interior Designers and Landscape: ACC Naturale Architettura and Negozio Blu Architetti Associati
Main Contractor: Impresa Novara

Photography by Fabio Oggero, courtesy of ACC Naturale Architettura and Negozio Blu Architetti Associati

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Contract 002

Our second special issue dedicated to the contracting world presents a broad selection of projects across a variety of sectors, from hotel to luxury residential, commercial and tertiary. Italian and international architects and designers share their artistic experimentations and the new scenarios they create, often prompted from redesigns of historical buildings. A common thread runs through all of these stories, some of which we explore in greater detail in interviews with the designers: high standards of quality and complexity, the hallmarks of contracting.

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