Ruby: A Green Oasis in New York City

Located in the heart of New York City, the Ruby, a mixed-use building named after fashion designer Ruby Bailey, marks COOKFOX Architects’ first project in the metropolis.

Drawing its design cues from the surrounding prewar buildings, the Ruby echoes its neighborhood’s industrial past while featuring terraces that provide residents with direct access to rooftop gardens and panoramic views of Midtown South, Hudson Yards, and the Hudson River.

Developed by MAG Partners, the 25-story complex features an exposed brick façade punctuated by a strict rhythm of rectangular openings. Conceived as a compact green oasis in Manhattan, the Ruby features a garden area on the third floor that connects the two residential towers.

The Ruby reinterprets the abstract forms and ornate finishes of fashion industry lofts to create a series of private and public outdoor spaces that link the interiors with the rooftop gardens and captivating views of the Hudson.

A large canopy roof welcomes residents and visitors at the entrances on 28th and 29th Streets, both of which are set among street-level storefronts. Reflecting the studio’s design principles, the interiors were designed with biophilic principles to promote resident well-being and create a stimulating environment.

The geometries of the wood paneling along the back wall of the lobby mirror the façade’s openings, while soft, diffused lighting draws attention to the courtyard.

The courtyard and adjacent resident amenity areas are designed to foster a sense of community. Flexible spaces, they can host a variety of events and gatherings, from Super Bowl parties to business meetings.

Immediately off the lobby, a fitness center spans two levels, while on the third floor, a library and Club Lounge overlook the terrace. Surrounded by planted seating areas, a swimming pool on the 22nd floor offers spectacular views to the east and north – all the way to the Empire State Building – creating an inviting setting for play and relaxation.

The complex comprises 480 residential units, each with extensive glazing to maximize natural light. Intended for rental, the units range from studios to three-bedroom apartments, with around 30% offered at affordable rents to help address the city’s housing crisis.

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